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For candidates that want to make career in a paid marketing.
11+ Years Experienced Trainer
100% Placement Support
Maximum Modules Minimum Fees
Individual focus & 1-On-1 Mentoring
Project-Based Learning and Practicals
Softwares & Tools Absolutely Free!
3+ Real Client Projects & Google Ads Certifications
PPC stands for pay-per-click, a model of digital advertising where the advertiser pays a fee each time one of their ads is clicked. It is a very powerful tool for advertising your business or product online. There are many resources available to help you learn how to use Google Ads effectively, whether you're a beginner or a more experienced user. We can help you master the finer points of Google Ads and make the most of its powerful features. Whether you're looking to drive sales, generate leads, or increase brand awareness, Google Ads can help you achieve your marketing goals and reach a wider audience than ever before.
Search ads are a type of online advertising that appears in search engine results pages (SERPs) when a user searches for a particular keyword or phrase. These ads are typically displayed at the top or bottom of the search results and are marked with the word "Ad" or "Sponsored".
Google Shopping Ads is an advertising format that allows businesses to display their products on Google's search results pages. These ads showcase product images, prices, and relevant information, making it easy for users to browse and compare products from different retailers. By optimizing your product feed and bidding strategy, you can increase your visibility and drive more traffic and sales to your website.
YouTube Ads are a type of online advertising that allows businesses to display their ads to users on the YouTube platform. These ads can be displayed in different formats, including video ads, display ads, and overlay ads, and can target users based on demographics, interests, and behavior.
Being a best PPC training institute, its our responsibility to provide most advanced PPC training to all our students.
Creating a Google Ads Account
Apply and get RS 20000 Ad Credit from Google
Video ad campaigns
Ad groups level
Ads Set level
What are Keyword Match Types?
Diving Deep in to Keyword Match Types
Keyword Research Tools
How to do Keyword Research
How to Add Negative Keyword
What is Quality Score and its Importance
How to check the Quality Score of your Ad
How to use Keyword Match types to get better results
What are Ad Groups and why they are important ?
Ingredients of a Good Search Ad
Creating a Search Ad
Getting Started With Display Ads
Overview of Dashboard and UI
Targeting Audience with Pin Mode
Best Bid Strategy for Display Ads
Setting up Daily Budget
Defining the Audience for the Campaign
Content Targeting for Display Ads
Responsive Display Ads
How to create Custom Display Ads without Hiring a Designer
Smart Display Ad Campaign
Getting Started with Youtube Ads
Location and Language Targeting
Frequency Capping, Ad Scheduling and Device Targeting
Demographics and Audience Targeting
Different types of Bidding Strategies for Youtube Ads
Creating and Publishing Bumper Ads
In-stream Ads on Youtube
Video Discovery Ad
Non-Skibbale in-stream ad
Outsream Ads - how they work?
What is remarketing and how it works
Deploying Tracking Code in your website
Defining Audience for the campaign
Creating a Remarketing Campaign
Remarketing on Youtube
Retargeting your Youtube Viewers on GDN
Linking Google Ads Account with Google Analytics
Creating Audience for Remarketing in Google Analytics
Remarketing with Analytics Audience
Remarketing with Google Tag Manager
Conversion Tracking with Google Tag Manager
Advanced Bidding Strategies For Search Ads
Tips To Advertise on Display Network
There are several companies in Roorkee that may have PPC job opportunities, including digital marketing agencies like Sarojson DIgital Agency, e-commerce companies, and startups. You can search for job openings on popular job portals like Naukri, Indeed, and LinkedIn, or reach out to local businesses directly to inquire about job openings. Completing a PPC course can help you gain the skills and knowledge needed to succeed in these roles and stand out from other job applicants.
PPC has evolved as a very versatile search engine marketing technique by the virtue of that fast and speedy results and large traffic volume is to explore for the targeted websites.
PPC is easily trackable and measurable
You can get instant business with the PPC
PPC performs well with other marketing channels
After learning this PPC course you can easily target the audience
There are several reasons why you might consider a career in PPC advertising. Firstly, there is a high demand for PPC professionals, as more and more businesses are investing in online advertising to reach their target audience. This has created many job opportunities in the industry. Additionally, PPC professionals are well-compensated for their skills and expertise, with an average salary of around RS 3.2 lakh per annum in India.
Another advantage of working in PPC advertising is that the industry is constantly evolving, with new technologies, platforms, and strategies emerging all the time. This means that as a PPC professional, you will always be learning and adapting to new challenges, making the work more interesting and dynamic.